Common financial ratios

Research common financial ratios significant to your industry. What are they and what are they telling you about your industry? (minimum 300 words)

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Below are videos you may wish to watch. Copy the address in your browser as these are not live links:
Ratio analysis: https://www.youtube.com/watch?v=2Np_ywAB2ro
Cash Flows: https://www.youtube.com/watch?v=hefAHWvrFDQ

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